Best Brands in America According to Women

Serta was awarded in America's Most Recommended Mattress/Box Spring & Pillow

A champion of comfort for all, Serta, Inc. (“Serta”) has pioneered sleep innovation for more than 90 years, earning the distinction of being one of the most recommended mattress brands in the U.S. Every bed across the Serta® portfolio is designed to provide superior comfort and, in 2023, Serta brought a tremendous amount of newness to the market within its product portfolio. The brand refreshed its Serta Perfect Sleeper® collection to provide pressure relief through zoned support at every price level, including an opening price point that represents a 30% savings compared to the previous collection. Serta also introduced the next generation of its iComfort® collection – the Serta iComfortECO – which features the comfort, support and cooling that iComfort is known for, while incorporating more sustainable materials. Serta takes a consumer-centric approach in everything it does, with help from its beloved Serta Sheep, the true curators of Serta comfort.  For more information, visit